RealAg Digital

Deliver your message directly to ag audiences.

Digital
Get your message seen and heard online.

RealAgriculture's sophisticated web platform, with unique experiences for desktop and mobile, ensure fast loading times and an award-winning experience. We're always keeping our rural audience in mind; our traffic is more than 60% mobile. Our site employs lazy-load to ensure viewability stays above 70%, and utilizes small creative size to benefit both our audience and our clients.

Website Display Ads

  • Average CTR 0.1% and view ability hovers around 82%.
  • Lazy load and ads follow to ensure loading on limited rural internet.
  • Limited quantities, book in advance.
  • Transparent reporting supplied monthly.

Investment

$45

Per CPM (cost per mile)

Cap of 25,000 impressions per product, per month

Website Display Ads

See live ads on realagriculture.com. Each campaign must include these ad sizes: 300x250, 320x50, and 728x90.

Video Pre-Roll Advertising

  • Average CTR 1.9% and viewability hovers around 94.8%.
  • High impact tactic.
  • Limited quantities, book in advance.
  • Transparent reporting supplied monthly.

Investment

$2.50

Per impression

Cap of 500 impressions per product, per month

Newsletters

  • 8,303 Subscriptions.
  • 43% open rate.
  • 3,750 impressions.
  • Monday - Saturday.
  • Ads starting at $325.
  • 3,536 subscriptions
  • 40% open rate
  • 1414 impressions
  • Monday - Saturday
  • Ads starting at $175
  • 16,158 subscriptions
  • 42% open rate
  • 6,786 impressions
  • Monthly on first Sunday
  • Ads starting at $500
  • 1,855 subscriptions
  • 43% open rate
  • 798 impressions
  • Weekly on Monday
  • $60 per ad placement
  • 3,192 subscriptions
  • 45% open rate
  • 1,436 impressions
  • Weekly on Saturday
  • Ads starting at $175
  • 1,172 subscriptions
  • 37% open rate
  • 433 impressions
  • Bi-weekly on Wednesday
  • $50 per ad placement
Website Display Ads

Sponsored Content

  • Branded content on RealAgriculture in a sticky article (dedicated spot on the homepage).
  • Includes a week of email marketing (see sample).
  • Includes a week of social media marketing.
  • Transparent reporting supplied monthly.

Investment

$4,500

Western Canada

$3,500

Eastern Canada

$6,000

Western & Eastern Canada

Reach

20,000

Brand impressions

Sponsored Content

See sponsored content on realagriculture.com.

The Agronomists

  • Live broadcast, Monday nights at 8pm ET on Twitter, Facebook, YouTube, and RealAgriculture.com.
  • A weekly deep-dive into agronomic issues with a panel discussion and video clips.
  • Available on-demand as a video or podcast.
  • CEU credits available to accredited agronomists.
  • Live sponsorship reads, embedded logos, and promotion.

Investment

$1,200

Per show (minimum commitment of 4 consecutive shows)

Reach

12,500

Brand impressions

Catch a new episode of The Agronomists Monday at 8 pm Eastern!

RealAg Media Network

Unlock the full potential of rural and agriculture markets with widespread visibility across multiple high-impact platforms

  • Expose your brand to a wide range of RealAgriculture audiences across SiriusXM, Rawlco, streaming content, YouTube, and podcast downloads.
  • All brand impressions are hard inserted at the beginning of audio content via a 15-second ad read with URL call-to-action and logo display (when applicable - video content only).
  • Exposure across our high-value content network, with spots in shows like RealAg Radio, The Agronomists, Wheat Pete’s Word, RealAg Politics, RealAg on the Weekend, and more.

Investment

$8,000

Per 4 weeks

Reach

10,000

Brand impressions on our video and podcast network

200,000+

Brand impressions from exposure on RealAg Radio on SiriusXM via segment sponsorships

30,000

Brand impressions on the RealAg on the Weekend show on Rawlco Radio (terrestrial), reaching across Saskatchewan